Argumentative Framing: Empirical Data #
@cite{cummins-franke-2021} @cite{macuch-silva-etal-2024}
Empirical observations from two papers on how speakers use quantity expressions to serve argumentative goals:
- @cite{cummins-franke-2021}: REF case study showing universities choose "top M" claims strategically — always round numbers near their actual rank.
- Macuch @cite{macuch-silva-etal-2024}: Production experiments showing quantifier choice is driven by argumentative difficulty and framing direction.
Data Sources #
- @cite{cummins-franke-2021} Table 1 (examples 29–38): UK university "top M" claims
- @cite{cummins-franke-2021} §5.2: Ranking measure preference data (H2)
- @cite{macuch-silva-etal-2024} Experiment 1: Quantifier + adjective choice for exam results
- @cite{macuch-silva-etal-2024} Experiment 2: Free-form descriptions of exam results
Framing direction: positive (high success) or negative (low success)
- positive : FramingDirection
- negative : FramingDirection
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Quantifier choices from MS et al.'s experimental materials
- all : QuantifierChoice
- most : QuantifierChoice
- some : QuantifierChoice
- none_ : QuantifierChoice
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C&F examples 29–38: UK universities' "top M" claims.
All claimed M values are round numbers (multiples of 5 or 10), and all are ≥ the institution's actual rank on the cited measure.
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H1 verification: all claimed M values are round (multiples of 5)
H1 verification: all actual ranks are ≤ claimed M (claim is truthful)
H2 data: ranking measure preference.
Of 19 institutions that could cite either GPA or Power ranking:
- 9 cite GPA (where they rank higher on GPA)
- 11 cite Power (where they rank higher on Power) — but see below Actually C&F report that institutions systematically prefer the measure on which they rank better.
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H2 summary: institutions cite the measure giving them a better rank
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- Phenomena.ScalarImplicatures.ArgumentativeFraming.h2_data = { totalInstitutions := 19, citedPreferredMeasure := 15, citedNonPreferredMeasure := 4 }
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H2: majority cite their preferred measure
An Experiment 1 datum: quantifier + adjective choice for exam results
- nCorrect : ℕ
- nTotal : ℕ
- condition : FramingDirection
- quantifierChosen : QuantifierChoice
- adjectiveRight : Bool
- proportion : ℚ
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Key finding: adjective choice matches framing condition.
92% choose "right" in high-success condition; ~10% in low-success. This confirms speakers attend to argumentative goals.
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Key finding: "some" and "most" dominate quantifier choices.
Together they account for ~76% of responses, showing speakers avoid the extreme quantifiers ("all", "none") even when truthful.
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Key finding: difficulty drives quantifier weakening.
As proportion moves away from extremes (difficulty ↑):
- At proportion > 0.5 (easy): "all"/"most" available → speakers use "most"
- At proportion ~0.5 (medium): "most" barely available → "some" rises
- At proportion < 0.3 (hard): only "some" available
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- Phenomena.ScalarImplicatures.ArgumentativeFraming.exp1_difficulty_weakening_observation = "At difficulty > 0.5, most overtakes all; at > 0.75, some overtakes most"
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Key finding: positive framing bias.
74% of free-form descriptions framed the result positively, regardless of the actual proportion correct.
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Key finding: quantifier + numeral is the dominant strategy.
Speakers prefer combining a quantifier with a numeral (e.g., "most of the 60 questions") over pure quantifier or pure numeral descriptions.
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- Phenomena.ScalarImplicatures.ArgumentativeFraming.exp2_quantifier_with_numeral_observation = "Most prevalent strategy combines quantifier + numeral (e.g., 'most of the 60 questions')"
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Framing strategy proportions from Experiment 2
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Experiment 2 strategy breakdown
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Quantifier + numeral is the most common single strategy